Canon and My Craft Channel team up for a crafty new web series

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Online television network My Craft Channel have teamed up with digital imaging giants Canon to showcase the crafty applications of various Canon products in a series of web videos.

DISCLAIMER 1: I’ve previously worked as a Canon technical support assistant in an out-sourced call centre.

DISCLAIMER 2: I didn’t enjoy the experience.

The first video titled “Bring Your Digital Files to Life” shows viewers how to use Canon’s new PIXMA Printing Solutions app. It’s a pretty impressive piece of technology which, in the video, allows the presenter to select a photograph from her smartphone and have the image printed by what looks to be a PIXMA MG7150 multifunctional printer (MG7120 if you live in the USA).

However, while the technology is certainly interesting, one can’t help but wonder why anyone would want to print photos while they’re out of the country. Presumably the printer must be on, or at least on standby and must also be connected to a turned-on router — which clashes with Canon’s apparent environmentally friendly business ethos. Furthermore, wouldn’t it be simpler to email a photo to loved ones or post a photo online rather than waste their precious ink supplies, potentially without their permission? It’s important to note that the price of Canon inkjet ink per litre exceeds that of crude oil.

Practical and environmental issues aside, the PIXMA MG7150 is a pretty impressive piece of kit for those who can afford it (UK RRP is £179.99 at the time of writing), and their Creative Park website has some very nice craft projects — especially their French Bulldog and T-Rex papercrafts.

Do you own any Canon printers? How has your experience with them been? Interested in nabbing a PIXMA MG7150 after watching the My Craft Channel programmes? Ever permanently lost a piece of your soul while working in a purgatorial call centre? Let us know your thoughts by leaving a comment in the section below!

[Source: Market Watch]